Branding & Identity
Our approach looks beyond immediate business needs to frame your project as an ongoing extension of your brand’s core promise. Work that is framed solely by business objectives can sometimes do harm to your brand in the long run. If your goal is simply defined as growing sales or generating leads, there are many ways to accomplish these short-term goals that can dilute your brand message or decrease trust in your brand. Just meeting a business goal is not enough. By ensuring that your work is done in a way that is more than just “on brand”, but also aligned with delivering your brand’s promise, we create continued business success that also builds lasting brand value.
Studio12j Marketing develops successful partnerships with our clients that allow us to:
- Build new brands
- Re-align and focus brands
- Strengthen existing brands
- Design and visual language
- Create and execute brand strategies online including websites and campaigns
is more than an ad campaign, website or logo. It is rather the consistent application of these and other tools to represent and reinforce the message a client wishes to occupy and own in the audience’s mind. Refining an Identity from all the things that could be said to the one thing that should be said is a challenging but invaluable process, one that an organization seeking to establish itself in a sea of competing voices cannot afford to ignore.
Creating an effective brand is something that requires experience. The design and marketing company you work with need to ask the right questions in order to get the right concept. By working with us, you will be tapping into years of experience in creating unique brand identities for our clients. Your dream is our reality.